Design that
demands attention.
Strategy that earns results.

Logos, print & digital design, and brand standards built on 30 years of applied design illustration roots to modern execution. We don't do generic, we don't use templates, and we don't hand the wheel over to AI; we do uniquely you.

Full-stack website builds in Next.js or WordPress. Designer-coded, not template-dropped. Customized back-end systems built to spec. Architected for performance, SEO & conversion from the first commit.

Technical audits, comprehensive content strategy, entity optimization & AI-answer visibility. We build for modern search engines and the AI-powered answer layer that's already replacing it. Future-proof your brand's online visibility.

GA4 custom dimensions, GTM governance, funnel insights, conversion tracking & monthly reporting that tells you what's working — not just what happened. Customized specifically for your company, goals & campaigns.

Voice-matched, SEO-aligned, goal-oriented content. Journalism-trained copywriting that actually sounds like a person. Backed by a proprietary humanized content system that standardizes compelling storytelling across your entire organization.

Campaigns, packaging, annual reports, marketing materials & beyond. We've directed print for regional, national & international clients across every sector. Physical design still matters. Our hard-earned expertise means you stand out from your competitors' AI slop.

Concept, design, sourcing & production for branded merchandise you'll be proud to give away — and people will actually use. Top-quality hats, bags, apparel & promo products at surprisingly reasonable costs, designed to extend your brand, not dilute it.

Launching August 2026

An AI-powered system that checks every piece of content against regulatory frameworks & federal laws, flagging nuanced language for final review. Built in-house to bridge marketing & compliance teams.

Creative Director & Founder

Michael Hancock

BYU-trained under McRay Magleby, Michael brings 30+ years of creative and marketing direction to every project. He's led visual identity, campaigns, packaging, and web design for clients from regional banks and nonprofits to national health systems — and he still draws. That illustrator's instinct for structure and story is what separates 621's design from everyone else's.

Born in Ogden, raised across a dozen states in a military family, Michael developed an early eye for what makes people, places, and brands distinct. When he's not designing, you'll find him in the Uintas, on a snowboard, or driving his restored 1967 Volvo 1800S to car shows.

Branding Art Direction Print & Large Format Digital Media Packaging Web Design Swag & Promotional Materials

Digital Strategist, SEO Expert & Developer

Mikelle Despain

With a journalism foundation and 10+ years of web design experience, Mikelle bridges creative vision and technical execution. She architects full-stack platforms in Next.js, Supabase, and the Anthropic API — and manages SEO, analytics, and content strategy across banking, education, mineral exploration, and broadcast technology.

Rest of bio here

Next.js SEO / AEO / GEO Data Analytics AI Platform Development Content Strategy & Copywriting WordPress / Divi / Elementor

Selected Work

Recent
projects.

01

You talk to the people doing the work

No account managers. No hand-offs. Michael designed it, Mikelle built it, and one of them answers your call — every time, on every project.

02

Creative and technical in the same room

Design decisions are made with performance in mind. SEO strategy is made with design in mind. When the creative and technical leads are the same team, nothing falls through the gap.

03

Proprietary tools built for our clients

We don't just use AI — we build it. The Client Content Studio, RelayMark, and our AI compliance system were developed in-house and are available to 621 Studio clients first.

04

30 years of craft. Zero cargo cult design.

Michael was mentored by McRay Magleby — one of the most recognized designers in American history. That pedigree means design decisions are rooted in principle, not trend.

Homepage & UX design review

Technical SEO health check

Core Web Vitals & speed analysis

Brand consistency assessment

Content gap & keyword opportunity

AI-answer visibility (AEO/GEO) check

Conversion path evaluation

Design & Digital Marketing

Services

Company

Recent Work